Developing Your Professional & Scholarly Brand

by Graduate Student Resource Center

Workshop Graduate Student Experience

Tue, Mar 7, 2023

1 PM – 2:30 PM PST (GMT-8)

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What do you want to be known for? 

What area of expertise do you want to be associated with? 

What makes you stand out as a scholar/professional?

As a scholar, you must take control of the professional persona you present to the world. “Branding” is more than just a term used in the sales industry; it is a broadly valuable concept that is all about showing your value. And if you don't define your own value, others either won't know or will define it for you. Join Bri McWhorter from Activate to Captivate for a hands-on workshop that will help you explore how to present yourself to your professional community. Learn how to articulate what makes you unique, define your career goals, and make a plan to convey your message to others.

The GSRC is committed to providing access and reasonable accommodation for individuals with disabilities. For information or to request disability accommodation, please email Baron Haber at


Bri McWhorter's profile photo

Bri McWhorter


Activate to Captivate

Bri McWhorter is a trained actor and the founder of Activate to Captivate, which is a communications company that specializes in using drama techniques to provide coaching in presentation skills, interview techniques, and interpersonal communication. Bri earned a BA in Theater and Performance Studies from UC Berkeley and went on to receive an MFA in Acting from UC Irvine.

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Graduate Student Resource Center | View More Events
Co-hosted with: Graduate Student Association

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